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    Tuesday 3 February 2015

    Amazon surprises investors with a gift of profit

    E-commerce company a $ 214 million profit for the holiday season lines. CEO Jeff Bezos Prime membership of more than 50 percent in the quarter, boosted says.

    After Amazon looks like it got all Happy Holidays.

    Thursday $ 29.68 billion, 17 cents a share in the company's earnings some analysts' estimates, more than $ 214 million on revenue of $ 29.33 billion, or 45 cents a share, reported a profit.

    This year, the world's largest online retailer plans to return it modified and even getting packages to customers on time, it extended the cutoff date for Christmas delivery, Scot in Wingo, online retailers, which provides analytical and other services ChannelAdvisor, said the CEO.

    For the current quarter, the company sold its first quarter last year compared to 16 per cent, rising to 6%, to $ 20.9 billion and $ 22.9 billion of the increase is expected. The operating income of $ 50 million to $ 450 million from a loss of profit forecasts will. Amazon last year, operating income of $ 146 million reported.

    Last quarter profit after two quarters of losses sustained falls, and investors are buying in the results. In after-hours trading, shares rose more than 13 percent. Stock $ 7.87, or more than 2 percent, to close at $ 311.78.

    "He extended vacation and do not repeat last year's defeat was a great job," I said Wingo.

    Like other retailers, Amazon orders, driving in recent years, Cyber Monday-Friday with major shopping days, and during the season sees an increase in activity.

    Program free for those last minute shopping, take advantage of the two-day shipping for the holidays as well, the company tend to bump the membership. In March the company $ 79, $ 99 for the cost of the membership increase.

    "We took last year's subscription price, we, the users, the date of purchase will continue to find the best deal believed," Amazon CEO Jeff Bezos said in a statement. "Data I agree and customers - on a base of tens of millions, worldwide, paid membership grew 53 percent last year - 50%, and even a bit faster in the US than the US

    Did not release specific numbers for Amazon Prime. Wingo Prime membership of nearly 40 million estimated that reached.

    Amazon Prime is an important part of the strategy. In addition to the members of the two-day shipping e-books, videos and music that gives access to a subscription service, it keeps customers - and their dollars - into Amazon's vast ecosystem. A study of the fourth quarter of 2014 the Prime Minister customers hundreds of shoppers spend more than found in the Amazon.

    "When a customer becomes a member of a minister, he made a very substantial increase in the purchase offer," Chief Financial Officer Tom Szkutak report said during a call with reporters. He more than other users are watching streaming videos Prime members spend so much whether or not say how. Heavy Szkutak Amazon Prime, which is driving more and more consumers Prime Instant Video service said, I have invested.

    Amazon's cloud computing earnings of the original star's arm, Amazon Web Services continues to be. It video streaming service Netflix, Amazon, and even government agencies like the CIA and NASA and other consumer brands, a leading provider of data storage and computing began in 2006. The service has expanded considerably since .

    In the past, the Aus $ 1.67 billion in sales last quarter, which saw sales in North America for sale a miscellaneous category called "other," I added.
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