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    Friday 6 February 2015

    Sprint CEO: T-Mobile in for a 'rude awakening' in network battle

    Marcelo's Claure the network has improved to the point that the competition says, but Sprint No. 3 or No. 4 carrier does not care if he adds.

    Sprint Chief Executive Marcelo Claure The game has improved enough to keep his company believes that the network is ready to turn up the heat on rivals.


    Sprint CEO Marcelo Claure believes that business has stabilized.
    Sprint
    The country's third-largest carrier in the last two years it has taken a beating for network quality. Upgrade to a long and complex planning and poor coverage for customers, resulting in reduced load speed, the service weight. A regular network on the strength of his opponent who uses Twitter as a vehicle T- Mobile CEO John Legere, the key is more than.

    "Half-assed commercial, half-assed data speeds," Legere from Sprint after watching the Super Bowl ad tweeted Sunday.

    Legere has grown more vocal than that is no coincidence. Sprint Smartphone aggressive price plans and data to users over the heightening competition in the wireless industry momentum, new promotions and discount programs are implemented. Sprint is focused on competing on price, while its reputation for poor network quality has continued to dog the company. But according to Claure things, are willing to change.

    "Legere new score of network performance for a rude awakening when I came out, I think," Claure said in an interview Thursday. "I earned my people."

    Claure in the coming weeks, it came out with the data routing matrix, a reliable barometer of the quality of coverage acknowledged by several carriers, a network testing firm, expects, and has a strong performance to Sprint asked for. They already have this as a sign of improvement, it is second behind Verizon Wireless in Chicago, touted his post. Sprint has improved, the market, consumers will start to see more heavy advertising, he said.


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    Reading, however, Claure rejected comments and outdated data matrix called Root. T-Mobile USA's fastest network Speedtest.net cites in its claim. Career Through this app, users who run their own speed test uses data extracted from Speedtest.net is more relevant because it argues. Route metrics data collected by such firms in the network is not keeping up with the pace of improvement, he said.

    "I had them, even months old data will be suspended," the Legere said in an e-mail. "Everyone Sprint worst network in the industry knows that customer satisfaction. - By a mile"

    Route matrix declined to comment.

    Earlier Thursday ahead of Sprint T-Mobile was enough to keep the company's return to customer growth, fiscal third-quarter results that saw reported. Before reading the sprint to the end of 2014 was expected to leave behind, and he still believes this year will hit its goal was.

    Claure is not arguing with that prediction.

    "T mobile has great speed," he said. "I think we rank No. 3 or No. 4. Customers do not care whether I'm focused on fixing the fundamentals. I think we are No. 3 or No. 4. I'm not worried about it."

    That is not to say Sprint is giving up. Claure he is running based on customer research as soon as April pricing plans are plans to start a new set. To plan its unlimited ability to move data, which T-Mobile and AT & T offers, pricing, style, less data and other options for people who want an affordable the plan could include. He planned a more simplified pricing strategy will fall.

    Sprint customers using the custom job is to keep them running at more attractive rates, which would include plans for individuals, offers to. Improve the perception of the network, Claure the more customers faster LTE smartphones capable of picking up the signal upgrade will push to get to. No money down lease the new Sprint customers have opted for a third program, noting that the phone is driven adoption.

    "Operational trends, Sprint continues to face headwinds, platform," Simon Flannery, an analyst at Morgan Stanley said.

    Claure still the greatest opportunity for growth from Verizon Wireless and AT & T is committed to lie to customers.

    "Many customers are AT & T and Verizon overpriced believe that, if we want to go to Sprint that meet the needs of their customers," he said.

    RogerWChengJohnLegere Hi Roger, I manage my own account, but in the sense of customer issues than tweeting'm more interested in answering

    - MarceloClaure (marceloclaure) 4 Feb, 2015

    Still, like the Legere is on Twitter (and thus confirmed its own account management) that Claure, for, it is hard to stay on top of the field. After the Super Bowl with T-Mobile's CEO - and provided the link simulation - he briefly exchanged barbs with. He does not take it personally say.

    "I look at it as a friendly competition," Claure said.
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